Conceptual project
Mobile shopping experience
An e-commerce app with a smooth shopping journey, secure payments and a focus on conversion.
A conceptual project, made to show an approach to product and interface. It does not represent work delivered to a client.
Context
A conceptual exercise. Most traffic in fashion retail comes from phones, yet the buying journey still carries friction inherited from desktop — long forms, deep navigation and multi-step checkout.
Challenge
Shortening the path from finding a product to completing payment on a phone, without hiding the information that decides the purchase — size, colour and delivery time.
Proposal
An app designed for the thumb: category discovery on the first screen, a product page where variants are visible without scrolling, and a short path to payment.
Technologies
- React Native
- TypeScript